Blog

Website Visitor Tracker Vs. Google Analytics: A Guide On Which Platform To Use

Website visitor tracking has become an essential component of any marketing strategy nowadays. But why use a website visitor tracker when you can use Google Analytics for the purpose? That’s a question worth asking, considering the fact that Google Analytics comes free of cost, in contrast with the tracki...

In-House Vs. Outsourced Software Development? A Guide To Help Decide What’s Better For You

If you want to create a website, mobile application, or management software for your business, you might be confused about whether to perform the task in-house or acquire outsourcing services. It’s indeed a never-ending dilemma. When it comes to developing software, the topmost priority of every firm is to p...

Outsourcing Software Development: Here’s Everything You Should Know About It

Many software companies find it difficult to retain a skilled and updated workforce at all times.  And why is this? A workforce that adapts itself to the market fluctuations and develops its skills accordingly comes at a hefty price.  That cost is paid by the employer in the form of human resource management...

White Hat Versus Black Hat SEO: What’s the Difference Between These Two Approaches

When it comes to site optimization, numerous strategies can be used for the purpose. Though you can get your desired results by any method, the question that which strategy is the ‘best’ is subjective and sometimes debatable. There’s just one distinction that you must fully know: White hat SEO v. black h...

Why Craft CMS Is A Hit With Web Development Pros

Selecting the right content management system (CMS) is not an easy task. No matter if you’re a web designer, a marketing professional or a front-end developer, it’s something you’ll have a hard time with. There are plenty of amazing options around, with each having its pros and cons. And, of course, wh...

What Happens If You Stop Doing SEO

You got your site off the ground the right way, gained momentum with your content, and amassed a huge online following. However, somewhere down the line, you lost direction and decided to decrease or stop your SEO efforts entirely. You may decide to stop SEO possibly because it’s too expensive or you’v...

The importance of agile in software development

Why has agile methodology proven to be such a game changer in the software world? It all started way back in the early 2000s when there was a realization that applying waterfall methods to software projects was neither efficient nor effective. The practice of tackling tasks in series i.e. first analysing requi...

Is WordPress Good for Professionals and Small Businesses?

With hundreds of options to create and host your website, not to mention design tools, plugins, and website analyzers, what do you choose? Is WordPress good for your specific purposes? WordPress is an ideal option for everyone in need of a custom-designed website, no matter if your goal is building a business,...

When It’s Time for a Website Redesign: An Honest Look at Sales Bottlenecks

If you need to improve your company and brand’s ability to close sales, your work isn’t complete without making sure your website is top-notch. When it’s not, your website can actually become a liability. There are some tell-tale signs that a website is causing you to lose business, to the po...

Having an Online presence has never been so important

We are living through incredibly difficult times which are forcing us to find new ways of interacting with our colleagues, friends and family. A lot of these interactions are moving to the online world, with people collaborating over tools such as Zoom and Teams. Unfortunately not all of us have the luxury of ...