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Why You Need To Launch A Digital Marketing Campaign

The world has shifted from analog to digital. Even marketing has followed suit as advertising and selling products has reached the realm of the internet. Digital marketing has become ever more important for any kind of business today. Because of that, every kind of company needs to go try digital marketing. ...

A Guide to Understanding SEO

You’re no search engine optimisation expert, but this doesn’t mean you shouldn’t learn all you can about SEO. In fact, it’s your prerogative as a business owner. Without this knowledge, you can end up engaging a strategy that goes against Google’s best practices. And we all know w...

9 Ways To Increase Leads with Lead Generation Sites

When you start out a new blog or business, the first thing that most people start to do straight away is create content. Having great content is important, but way too many website owners dedicate far too much time towards this. With more than 440 million blogs in the world, content is everywhere. Although hav...

8 Tips For Upgrading Your Website Design

Your homepage is like the entrance to a super-duper, all bells and whistles luxury car showroom. If you’ve ever been in the market for a luxury car, you might remember the sparkling clean entrance, the comfy customer seating, and the smell of brewing coffee. An Espresso, you say? Don’t mind if I do...

9 New Digital Marketing Trends for 2018

Are you up to date on the latest digital marketing trends? With each new year, you need new strategies to stay on top of the digital marketing game. If you fall behind, it’s hard to catch up – the competition will already be moving ahead. I’ve put together this guide to make sure you stay up ...

10 Website Design Mistakes You Might Be Making (And How We Can Fix Them)

Stumped about what’s keeping you from getting the web traffic you want? Your website is your primary digital marketing tool, no matter what business you operate. It’s important to have an effective website design to draw more visitors to your site and keep your current users coming back. It is poss...

10 Reasons You Should Outsource Your Website Development

Businesses often make a mistake in thinking all work should be performed in-house. Often, that’s simply not the case. Especially when it comes to your website development. In most cases, it makes a lot more sense for you to outsource that to a professional company. If you’re unconvinced, here are ...

10 Things You Should Look for in a Great Digital Marketing Agency

Looking to start working with a digital marketing agency? Ready to boost your online presence? Digital marketing is critically important for startups or businesses of any kind. However, while you may be eager to get started, it’s best not to go with the first digital marketing agency you come across. Sk...

How does B2B Lead tracking work and its legal implications?

How do we track visitors? We track website visitors by recording their IP address. What is an IP address. IP address stands for Internet Protocol address which is a unique set of numbers (e.g. 192.123.456.123) which identifies your device and allows it to communicate with other devices connected to the Interne...

Why is Visitor Tracking so Important for Websites?

Visitor tracking to your website takes can be a daunting task which is often neglected. Unfortunately, though, you could be making a big mistake if you are not tracking visitors on your website.. Visitor tracking is critical to the proper and successful function of your business. It can help you improve your c...

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