Is WordPress Good for Professionals and Small Businesses?
With hundreds of options to create and host your website, not to mention design tools, plugins, and website analyzers, what do you choose?
Is WordPress good for your specific purposes?
WordPress is an ideal option for everyone in need of a custom-designed website, no matter if your goal is building a business, increasing sales, starting a blog, or building a professional portfolio.
Keep reading to learn more about why WordPress is the perfect choice for your website.
What is WordPress?
The WordPress platform allows you to build and host your website. It’s extremely customizable and is ideal for any number of purposes.
Over the years, WordPress has evolved from a site on which to blog, to a full-grown hosting platform where you can run a blog, website, or eCommerce store.
WordPress.com vs WordPress.org
As you begin looking at website options, you might come across both WordPress.com and WordPress.org.
So why do these three little letters make a big difference?
WordPress.com is a free platform that you can use to create your own blog. You’ll have very limited materials to work with compared to those who host with WordPress.org, with one major difference that stands out.
Your website will be followed by “.WordPress.com” instead of just “.com”.
For example, imagine your domain name is Epic Cake World. If you decide to go with the free option when clients type in your web address it will read www.epiccakeworld.WordPress.com instead of epiccakeworld.com.
It’s worth purchasing your own domain name! It makes you seem more serious and professional.
WordPress.com has quite a few drawbacks beyond the domain name, the only real pro being that WordPress backs up your site for you and it’s free (but limited). Some of the negatives include:
- Limited storage
- WordPress places their own ads (you don’t make money and can’t set up your own ads)
- No custom themes
- You can’t upload your own plugins
- No eCommerce features
WordPress.org has so many pros in comparison to WordPress.com, it’s hard to see why you would choose any other option. Just a few of the advantages are:
- You own your website and all of its data
- You can earn money from website ads
- eCommerce abilities
- Ability to create membership platforms
- Your site is completely customizable
Why Choose WordPress?
WordPress is ideal because of the flexibility it offers. If you’re not quite sure what coding or HTML is, you’ll still be able to build the site of your dreams.
But beyond choosing WordPress.org over WordPress.com, why go with WordPress at all?
Open Source Software
WordPress offers open-source software which means that you’ll have access to a huge database of free plugins, themes, and resources.
Reliability and Ease of Use
WordPress has long been a pillar of the website building community.
It is known by everyone who builds websites and there are many resources and help guides available to make your WordPress journey easy.
There are even Facebook groups out there, created with the sole purpose of WordPress support from other users.
WordPress is constantly growing and changing. Features are always being added, plugins are frequently updated, and if you can’t figure out how to change something, there’s definitely a feature for it, you might just have to dig.
Search engine optimization is a business in and of itself, and while it takes time to understand and master, know that WordPress is SEO friendly. With a bit of elbow grease, you’ll be able to start ranking on the first page of search engines like Google, Bing, and Yahoo.
Is WordPress Good for Businesses?
If you’re not sure if WordPress is good for businesses, why not look at what some of the biggest businesses in the game use. Some companies that use WordPress include:
- Tech Crunch
- The New Yorker
- BBC America
- The Official Star Wars Blog
- Sony Music
- MTV News
- Microsoft New Center
WordPress is ideal for businesses because of its incredible potential. Anything you can dream can be done on WordPress.
But what about small businesses?
If you don’t have millions as part of your website budget like many of these brands, don’t fret!
WordPress is a great choice for small businesses as well.
Is WordPress Good for Professionals?
Almost everyone has a website these days. A website is the new resume. Whether you’re a business mogul, an artist, or anything in between, you should build a professional website to showcase your work and skills.
WordPress is ideal for professionals because it requires zero coding skills! All you need to do is find a theme you love and start writing!
You’ll also find a huge variety of free add-ons (such as plugins) that can help you modify your website.
WordPress websites are also easily mobilized without you having to do any work on your end.
With just over half of all web traffic being generated from mobile devices, you need to have a website that can be accessed and look great when someone is on their phone. Plus, mobile marketing could mean double your profits.
WordPress also provides easy social media integration. Clients and employers want to know what kinds of people we are online.
Linking to your socials from your professional website means that you direct them there, presenting an air of honesty and openness.
If you’ve got clients, you might just turn them into followers too!
Get Started Today
So is WordPress good for professionals and businesses?
The answer is a resounding YES!
There’s no doubt that WordPress can handle the need of every individual and business.
Now, we know that you’re busy, so why not let us do the work for you.