Category: SEO

White Hat Versus Black Hat SEO: What’s the Difference Between These Two Approaches

When it comes to site optimization, numerous strategies can be used for the purpose. Though you can get your desired results by any method, the question that which strategy is the ‘best’ is subjective and sometimes debatable. There’s just one distinction that you must fully know: White hat SEO v. black h...

What Happens If You Stop Doing SEO

You got your site off the ground the right way, gained momentum with your content, and amassed a huge online following. However, somewhere down the line, you lost direction and decided to decrease or stop your SEO efforts entirely. You may decide to stop SEO possibly because it’s too expensive or you’v...

When It’s Time for a Website Redesign: An Honest Look at Sales Bottlenecks

If you need to improve your company and brand’s ability to close sales, your work isn’t complete without making sure your website is top-notch. When it’s not, your website can actually become a liability. There are some tell-tale signs that a website is causing you to lose business, to the po...

9 Reasons Why Your Business Needs Content Marketing Services

If you want to separate yourself from your competitors, then you need to up your digital marketing game. Content marketing uses the content you create on your site and elsewhere to bring traffic to your site and improve your overall sales performance. People know that content is king, but what kind of content ...

What Can Local SEO Services Do for You?

The ideal for any business owner is to have people just show up that want to buy your products and services. There’s no hard sell, they just call. Local SEO services can help your business reach that ideal. It doesn’t matter where you are in the EU, if you are a local business, you need to consider local S...

How an SEO Developer Cuts Through Code Clutter

There’s a new kind of web developer in town. He (or she) could prove to be one of the most important members of your digital marketing team. That’s because he’s has taken the time to learn skills usually associated with a marketer instead of a programmer. We call this new specialist a SEO Developer. He...

The Missing Ingredient: Why Your Business Needs a Website

If there is one thing your business needs, it’s a website. Based on studies, current trends predict that over 51% of purchases will be made via mobile devices by 2021. Maybe up until now, you’ve done well with your networks, circles of influence, social media, events and/or consulting. At the same ...

12 Effective SEO Tactics to Boost Traffic and Drive Sales

You’ve worked hard to design your website, learned everything you can about your target market, and built your overall branding strategy. However, if you don’t develop a strong SEO strategy, all of your efforts will be for nothing. But what is SEO, and how does it work? SEO stands for “sear...

Can You Mix Web Development and SEO Into a Money Maker?

Which is more important: a website that makes human visitors happy or one that makes the search engines happy? If you’re like most business people, you don’t really care. You just want a website that supports your business and makes you money. Unfortunately, if this is the objective you’ve given your w...

How to budget for SEO in Malta in 2018 – A guide to calculating SEO costs.

So how do you budget for SEO services in Malta? According to Internet Live stats Google averages over 69,000 searches per SECOND. With billions of people searching on Google every single day – you know that your business in Malta can’t afford to miss out on such a huge number of potential visitors to ...